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Blotato vs Publer: AI-made content or bulk scheduling?

Short answer

Pick Blotato if you want AI images, video and voiceovers made for you, and the API and MCP server on every paid plan. Pick Publer if you schedule in bulk, recycle posts or run RSS automations, or have only a few accounts: 3 cost $12 a month on Professional, or nothing on the free plan if X is not one of them. At 10 accounts, Blotato Starter costs $29 and Publer Professional $36.

Prices checked on , monthly billing, USD. Pricing pages: Blotato, Publer.

PostDelegate makes a social media scheduler, so we have a stake. We link every source so you can check. PostDelegate is built on the open-source Postiz project (AGPL-3.0). See /licenses.

At a glance

Blotato compared with Publer
FeatureBlotatoPubler
What it isAI content tool with cross-posting, a social media API and an MCP serversourceHosted scheduler with bulk scheduling, RSS automation and post recyclingsource
HostingHosted (no self-host option on its pricing page)sourceHosted (no self-host option on its pricing page)source
Pricing modelFlat monthly plans by connected accounts, each with a monthly allowance of AI creditssourcePer social account per month, plus optional extra members; every 10th account and every 10th member is freesource
PlansStarter $29 (20 accounts, 1,250 AI credits), Creator $97 (40 accounts, 5,000 credits), Agency $499 (28,000 credits)sourceProfessional from $5 and Business from $10 a month for 1 account; extra members $2 each on Professional and $3 on Business (pricing calculator, monthly billing); Enterprise by quotesource 1source 2
Free optionNo free plan; a 7-day trial insteadsourceFree plan: 3 social accounts (X excluded), 10 scheduled posts per account, 1 usersource
Trial7-day free trial; a card is required. The trial covers the web app but not the API or MCP server, and creating an API key ends the trial and starts the paid plansource7-day trial of Professional, 14-day trial of Businesssource
Networks9: X, LinkedIn, Facebook, Instagram, TikTok, YouTube, Threads, Bluesky and Pinterestsource13: Facebook, Instagram, TikTok, X (paid plans only), Threads, LinkedIn, Pinterest, Mastodon, Google Business Profile, YouTube, Telegram, Bluesky and WordPresssource
APISocial media API on every paid plan, not during the trial; official n8n and Make nodessourcePubler API on Business and Enterprise for eligible customers; no public API open to every plansource
MCP for AI agentsHosted MCP server with 35 tools on every paid plan, not during the trialsource 1source 2MCP server on Business and Enterprise for eligible customerssource 1source 2
AI writingUnlimited AI writing; AI images and videos from monthly credits (1,250 on Starter); AI voiceovers and captionssourceAI Assist, with unlimited prompts on Businesssource
Teams and approvalsNot listedExtra members on paid plans; advanced collaboration and approval workflows on Businesssource

Cost at 3, 10 and 30 accounts

Publer charges for each social account, with every 10th free, so a small setup costs little and the bill grows with each account. Blotato’s Starter is a flat $29 for up to 20 accounts, and Creator $97 for up to 40.

Monthly cost of Blotato and Publer by number of connected accounts
AccountsBlotato, per monthPubler, per month
3$29 (Starter, 20 accounts)source$0 / $12 (Free plan (no X, 10 scheduled posts per account), or Professional)source
10$29 (Starter, 20 accounts)source$36 (Professional, with the 10th account free (Business: $63))source
30$97 (Creator, 40 accounts)source$108 (Professional, 3 of the 30 accounts free (Business: $189))source

Monthly billing, before tax. Each figure is worked out from the plan prices on the linked pricing page.

Where PostDelegate fits

PostDelegate is a lighter alternative to both: a scheduler with flat plans from $19, team members from $29 and the API and MCP server on every plan, with AI on your own assistant or key. It cannot reach Facebook, Instagram, Threads, TikTok, LinkedIn, Pinterest or Reddit yet, because those are waiting on platform approval, and X is not available. Every plan starts with a 7-day trial and no card.

What it is
Hosted scheduler built on Postiz, run by Nasida Apps LLCsource
Price
7-day free trial, no card, then from $19/month. 3 accounts: $19 (Starter, 5 channels) · 10 accounts: $29 (Team, 10 channels) · 30 accounts: $39 (Pro, 30 channels). Pricing
Live today
18 networks: YouTube, Bluesky, Mastodon, Google Business Profile, Telegram, Discord, Slack, Tumblr, Lemmy, Nostr, Twitch, Kick, Dribbble, DEV.to, Medium, WordPress, Hashnode, Listmonk (email). Platform status
Waiting on approval
Facebook, Instagram, Threads, TikTok, LinkedIn, Pinterest, Reddit. These cannot be connected yet. X is not available.
API and MCP
MCP server on every plan, with sign-in (OAuth) or an API keysource
AI
Bring your own: AI runs on your own OpenAI key or the assistant you connect over MCP; PostDelegate never charges for AIsource
The PostDelegate calendar in month view: a sidebar of six connected channels on the left, and scheduled posts laid out across a week of November.
PostDelegate's calendar in month view: the connected channels down the side, and what is scheduled, day by day.

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FAQ

Is Publer free?
Yes. Publer Free covers 3 social accounts, not including X, with 10 scheduled posts per account and one user. Blotato has no free plan, only a 7-day trial that needs a card.
Which one has an API and MCP server?
Blotato includes both on every paid plan, with official n8n and Make nodes, though not during the trial. Publer’s API and MCP server are on Business and Enterprise, for eligible customers only.
Which is cheaper for 30 accounts?
Blotato: Creator costs $97 a month for up to 40 accounts. Publer Professional costs $108 for 30, with 3 of them free, and Business $189.
Which networks does each cover?
Blotato lists 9 social networks. Publer lists 13, adding Telegram, WordPress, Mastodon and Google Business Profile; on Publer, X is on paid plans only.

Related

Blotato and Publer are trademarks of their owners. PostDelegate is not affiliated with or endorsed by either. Last updated .

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