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Metricool vs Mixpost: analytics suite or self-hosted scheduler?

Short answer

Pick Metricool if analytics, reports, an inbox and ads data matter and a hosted plan priced per brand suits you, from $25 a month for up to 5 brands. Pick Mixpost if you want to own the scheduler: self-host the free Lite or a one-time $299 Pro licence, or use Mixpost Cloud from $29 a month. Metricool also has a free hosted plan and MCP on every plan; Mixpost’s MCP starts at Pro or Cloud Momentum.

Prices checked on , monthly billing, USD. Pricing pages: Metricool, Mixpost.

PostDelegate makes a social media scheduler, so we have a stake. We link every source so you can check. PostDelegate is built on the open-source Postiz project (AGPL-3.0). See /licenses.

At a glance

Metricool compared with Mixpost
FeatureMetricoolMixpost
What it isAnalytics-led social media suite with planning, inbox, reports and adssourceSelf-hosted scheduler, with a hosted cloud optionsource
HostingHosted (no self-host option on its pricing page)sourceSelf-host Lite, Pro or Enterprise, or use Mixpost Cloudsource
Pricing modelPer brand: plans cover up to 5, 10, 15, 25 or 50 brands, and each brand holds one profile per network. X is a paid add-on per accountsource 1source 2source 3Self-hosted: one-time license per domain. Cloud: monthly planssource
PlansStarter $25 (5 brands) or $45 (10); Advanced $67 (15), $107 (25) or $210 (50); Custom by quote. Monthly billing, before VATsourceSelf-hosted: Lite free, Pro $299, Enterprise $1,199 (one-time). Cloud: Spark $29, Momentum $49 (24 channels), Business $79 (48), Agency $149 (180)source
Free optionFree plan: 1 brand, 20 posts a month, 30 days of analytics; no LinkedIn or XsourceMixpost Lite is free to self-host (Facebook Pages, X and Mastodon only)source
TrialNot listedCloud: 7-day free trial; a card is required to start it. Pro and Enterprise: 14-day money-back guaranteesource 1source 2
NetworksFacebook, Instagram, Threads, X (add-on), Bluesky, Pinterest, TikTok, YouTube, Twitch, LinkedIn (paid plans) and Google Business Profile, plus a website or blog and Facebook, Google and TikTok AdssourcePro and Enterprise: 12, including Facebook, Instagram, X, LinkedIn, YouTube, TikTok, Pinterest, Threads, Bluesky, Mastodon, Pixelfed and Google Business Profile. Cloud: 11, the same list without X. Lite: Facebook Pages, X and Mastodonsource 1source 2
APIMetricool API on Advanced and Custom onlysourceAPI and webhooks in Pro and Enterprise, and in Cloud Momentum and upsource
MCP for AI agentsMetricool MCP on every plan, including Free (limits may apply)source 1source 2MCP server in Pro and Enterprise, and in Cloud Momentum and upsource
AI writingAI assistant with credits per brand each month: 5 on Free, 20 on Starter, 35 on AdvancedsourceAI Assistant in Pro and Cloud; Cloud plans include monthly AI creditssource
Teams and approvalsTeam and client management, roles and a post approval system on AdvancedsourcePro: unlimited users and workspaces. Cloud: 1 member on Spark and Momentum, 5 on Business, unlimited on Agencysource
LicenseNot listedLite: MIT (open source). Pro and Enterprise: source-available, one-time licensesource 1source 2

Cost at 3, 10 and 30 accounts

Metricool charges per brand, each holding one profile per network, with $10 a month per X account on top, so its figures below are ranges. The Mixpost figures are Cloud plans; self-hosted Pro is a one-time $299 licence per domain and Enterprise $1,199.

Monthly cost of Metricool and Mixpost by number of connected accounts
AccountsMetricool, per monthMixpost, per month
3$0 / $25 (Free if it is one brand without LinkedIn or X and 20 posts a month is enough; otherwise Starter)source$29 (Cloud Spark (1 brand; channel limit not listed))source
10$25 to $45 (Starter: $25 for up to 5 brands, $45 for up to 10, depending on how the 10 accounts split into brands)source$49 (Cloud Momentum, 24 channels)source
30$25 to $210 (Depends on how the accounts split into brands (one profile per network per brand): 5 brands on Starter at $25, up to 30 single-network brands on the 50-brand Advanced tier at $210. X adds $10 per account)source 1source 2$79 (Cloud Business, 48 channels)source

Monthly billing, before tax. Each figure is worked out from the plan prices on the linked pricing page.

Where PostDelegate fits

PostDelegate is a lighter alternative to both: a scheduler with flat plans from $19, team members from $29 and the API and MCP server on every plan, with AI on your own assistant or key. It cannot reach Facebook, Instagram, Threads, TikTok, LinkedIn, Pinterest or Reddit yet, because those are waiting on platform approval, and X is not available. Every plan starts with a 7-day trial and no card.

What it is
Hosted scheduler built on Postiz, run by Nasida Apps LLCsource
Price
7-day free trial, no card, then from $19/month. 3 accounts: $19 (Starter, 5 channels) · 10 accounts: $29 (Team, 10 channels) · 30 accounts: $39 (Pro, 30 channels). Pricing
Live today
18 networks: YouTube, Bluesky, Mastodon, Google Business Profile, Telegram, Discord, Slack, Tumblr, Lemmy, Nostr, Twitch, Kick, Dribbble, DEV.to, Medium, WordPress, Hashnode, Listmonk (email). Platform status
Waiting on approval
Facebook, Instagram, Threads, TikTok, LinkedIn, Pinterest, Reddit. These cannot be connected yet. X is not available.
API and MCP
MCP server on every plan, with sign-in (OAuth) or an API keysource
AI
Bring your own: AI runs on your own OpenAI key or the assistant you connect over MCP; PostDelegate never charges for AIsource
The PostDelegate calendar in month view: a sidebar of six connected channels on the left, and scheduled posts laid out across a week of November.
PostDelegate's calendar in month view: the connected channels down the side, and what is scheduled, day by day.

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FAQ

Can I self-host Metricool?
No self-host option appears on Metricool’s pricing page. Mixpost can be self-hosted as Lite (free, MIT), Pro or Enterprise on PHP 8.3+, MySQL, Redis and Nginx or Apache.
Which one has a free plan?
Both, in different ways. Metricool Free is hosted: 1 brand, 20 posts a month and 30 days of analytics, without LinkedIn or X. Mixpost Lite is free to self-host but posts only to Facebook Pages, X and Mastodon.
Which has an API and MCP server?
Metricool’s MCP is on every plan, Free included, with limits that may apply, but its API is on Advanced and Custom only. Mixpost includes its API, webhooks and MCP in Pro and Enterprise, and in Cloud Momentum ($49) and up.
Which one supports X?
Metricool sells X as a paid add-on at $10 a month per account. Mixpost Lite, Pro and Enterprise include X, but Mixpost Cloud does not.

Related

Metricool and Mixpost are trademarks of their owners. PostDelegate is not affiliated with or endorsed by either. Last updated .

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